Hello Bello is a new brand of products designed to eliminate the choice many parents have to make – deciding between what’s best for their kids and what’s best for their budget. Launched in February 2019, Hello Bello's line of products made with organic botanicals and plant-based ingredients are available at HelloBello.com and select retailers around the world.
As one of the design leads for Hello Bello, I tackled everything from the logo mark, to colors and packaging across the whole line.
Made at Brains on Fire.
One of the biggest challenges we had was to create a logo that could work on an ever-expanding line of products. What started as a baby company involved into a parent company with many products.
We created Camp Hello Bello from concept to launch in less than 10 days to combat the new challenges parents faced with the emergence of COVID-19.
Hello Bello has always been about making great products accessible to all. This year we are expanding our efforts to build community through Hello Bello Giving.
Photography courtesy of Hello Bello and Brains on Fire. Additional design and copy support by the team at Brains on Fire.